Having a solid digital brand strategy is the first step. We sit down with the marketing team with the main goal to understand your product/service & who your ideal clients are. We will then initiate our research & gather intelligence.
Which devices are customers more likely to use at the different stages of the sales cycle?
Geotargeting ads is one of the factors we consider when building your campaign
We can target ads to only show to your demographic be it a 25y/o male who has an interest in higher education.
Who are they and do they enter into the same auction? We analyze and ensure we compete for the best position.